Brandi Stankovic was recently highlighted in the CU Journal. The article titled "It's Time to Listen Up: Analyst Urges Better Job of Hearing Members" by Michael Bartlett was featured in the January 21, 2013 issue. Please visit http://www.cujournal.com
"We cannot assume that we understand members unless we engage in dialogue," Stankovic said, adding mobile, social media, online banking and branches all are components of the member experience. "We have a program, 'I AM a Credit Union,' that has focused on capturing this member story. This allows credit unions to fine-tune their business strategy around their membership story, while creating a custom credit union experience."